If you've been wondering whether branding photography is worth the investment — or even what it actually is — you're in the right place. I get this question all the time from Vermont small business owners, creative entrepreneurs, and wellness brands who know they need better photos but aren't quite sure where to start.

You started your business because you're amazing at what you do and you love it. Whether you're a Vermont yoga teacher with a 6am class that's always full with buzzing energy, a wellness coach helping women quiet the noise, an outdoor guide showing people the trails that changed your life, or a solopreneur running a one-woman empire from a farmhouse in the NEK — you have something worth showing the world.

(Because First Impressions Happen in a Split Second) ​ A good chef will tell you: “People taste with their eyes first.” The same holds true for your online business. Whether someone’s scrolling through Instagram, landing on your homepage, or peeking at your Etsy shop, they’re already forming an opinion before they even read a single word. ​ In this visually-driven world, professional photography is no longer just a “nice-to-have”—it’s a powerful, revenue-generating tool that

The best Northern Vermont locations for branding photos with personality, variety, and natural beauty. ​​ 1. Oakledge Park — For Laid-Back, Golden Hour Lakeside Vibes​ If your brand has a chill, grounded, and connected-to-nature feel, Oakledge Park in Burlington is my go-to location for your photo shoot. With direct access to Lake Champlain, lush greenery and sweeping willow trees, and soft golden hour light, it’s ideal for brands that embody calm, creativity, or community.

A Post-Session Guide for Small Business Owners in Vermont ​ You’ve invested in a branding photo session (woohoo!), you’ve got a gallery full of gorgeous, cohesive and authentic images that capture your personality, your purpose, and the heart of your business — but now what? Whether you’re a yoga teacher in Burlington, a designer in Montpelier, or an outdoor hear company selling at Vermont craft fairs, your branding photos are more than just pretty pictures. They’re strategic

If you've been wondering whether branding photography is worth the investment — or even what it actually is — you're in the right place. I get this question all the time from Vermont small business owners, creative entrepreneurs, and wellness brands who know they need better photos but aren't quite sure where to start.

As a branding photographer for women entrepreneurs in Vermont, I hear it all the time: “I’m not photogenic.”“I feel so awkward in front of the camera.”“I don't know how to pose like an influencer” Nope. You absolutely do not. Let’s bust the myth right now: You don’t need to be a model to have powerful, scroll-stopping branding photos. You just need to be yourself. ✨ ​ At B Hauz Productions (formerly Owl's Iris Photography), I’ve built my Vermont-based branding photography exp